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RankingUse case: Email marketingPlatform: SquarespaceSquarespace · Scored October 2026

Best Email Marketing Tools for Squarespace in 2026: 9 Scored

Nine tools from Squarespace Email Campaigns to Klaviyo scored for Squarespace sites on form and Commerce sync, automations, the connection route and plan, pricing and support.

9 platforms scored · Squarespace Email Score v1.0, October 2026Published 20 min readBy , Product Data Analyst & Head of SEO
1Squarespace Email Campaigns80/100
2MailerLite78/100
3Mailchimp74/100
4SendPulse70/100
5Constant Contact67/100
6Kit65/100
7Brevo59/100
8HubSpot58/100
9Klaviyo57/100
Key takeaways
  • Squarespace's own Email Campaigns scores highest (80/100): every block, pop-up, checkout and Acuity form feeds a mailing list with nothing to connect, Commerce customers arrive as smart segments, automations run on every current plan, and every plan has unlimited contacts billed on monthly sends (5,000 sends $14 a month annual, 50,000 sends $34). There is no SMS, no A/B testing and no permanent free plan.
  • MailerLite (78) is the best external tool: a documented Commerce connection that syncs subscribers two ways with customers, orders and revenue, forms through a script and a Newsletter block, and about $19 a month at 1,000 subscribers. Mailchimp (74) is the only vendor Squarespace lists as a block storage option and its extension syncs orders, with abandoned cart unsupported and a costly list.
  • SendPulse (70) has the cheapest ladder, the strongest pop-ups, chatbots and 24/7 support, but no Squarespace integration at all: forms arrive through Zapier, Make, n8n or embedded code, so it ranks fourth on cost, capture, channels and support alone.
  • Constant Contact (67) syncs Commerce daily into purchase segments but documents that Squarespace is not compatible with its abandoned cart; Kit (65) syncs orders with an API key; Brevo (59), HubSpot (58) and Klaviyo (57) have no native route, and Klaviyo staff confirm there is no native integration.
  • Squarespace sends from a squarespace-mail.com address until your sender domain is verified with a DKIM CNAME and a DMARC record. Whatever tool you choose, publish SPF, DKIM and DMARC for your own domain first; three of the nine vendors do not publish BIMI.

A Squarespace site collects email in four places: newsletter blocks, form blocks, the checkout opt-in and promotional pop-ups, plus Acuity Scheduling intake forms and Member Sites if you run them. Squarespace lets each of those save to its own mailing list, to Mailchimp, to Google Drive or to Zapier, and nothing else. That one fact shapes this whole comparison. Ask an AI assistant for the best email marketing tools for Squarespace and it checks exactly that: whether the Mailchimp, Kit, Klaviyo, MailerLite and Brevo integrations are official, whether they sync forms, contacts and Commerce orders, and what the MailerLite and Brevo pricing pages say, with HubSpot, Constant Contact and Flodesk behind them. This ranking scores the nine tools that answer those questions, on a published 100-point rubric built around the Squarespace site.

The short answer. Squarespace Email Campaigns scores 80/100: every block and form feeds a list natively, Commerce customers arrive as smart segments, automations run on every current plan, and contacts are unlimited with billing on monthly sends, with no SMS, no A/B testing and no free plan. MailerLite (78) is the best external tool, with a two-way Commerce sync and the lowest price. Mailchimp (74) is the only tool Squarespace lists as a block storage option. SendPulse (70), Constant Contact (67), Kit (65), Brevo (59), HubSpot (58) and Klaviyo (57) fit narrower cases explained below.

Prices were read from official pricing pages and the Squarespace help center on October 23, 2026, or, where a page could not be loaded from the US, taken from widely reported figures and written as “about $X”.

Squarespace email marketing tools compared

Tool Score /100 Connection route Squarespace sync Automations on Squarespace events SMS Price at 1,000 / 10,000 contacts Vendor DMARC / BIMI
Squarespace Email Campaigns 80 Built in Every block, pop-up, checkout, Acuity, Members; Commerce smart segments Subscriber, purchase and form triggers, abandoned cart, review request, drips to 15 emails, on every plan None (EZ Texting extension) $14/mo for 5,000 sends / $34 for 50,000 sends (annual), unlimited contacts reject / no
MailerLite 78 Documented connector: script plus block, Commerce OAuth Form name and email; Commerce subscribers two-way, customers, orders, revenue, products Purchase trigger; abandoned cart not available on Squarespace None About $19 / $89 (Comfort) reject / yes
Mailchimp 74 Native storage option (Core and up) plus extension Form, newsletter, checkout and pop-up signups; products, orders and customers via the extension Journeys on Standard; abandoned cart not supported from Squarespace US-only add-on About $45 at 1,500 / about $135 (Standard) reject / yes
SendPulse 70 Zapier, Make, n8n or embedded code Form submissions via connector; orders not documented Automation 360 premade events, fed through a connector From $0.022 per SMS; WhatsApp, Instagram, Messenger, Telegram About $12 / about $60 reject / no
Constant Contact 67 OAuth from Constant Contact, forms by code or Zapier Products and customers daily into purchase segments; Acuity native 1 template on Lite, 3 on Standard, custom on Premium; abandoned cart not compatible US add-on About $30 Lite, about $75 Standard / about $160 reject / no
Kit 65 Code block, Zapier, Commerce API key Form, Newsletter and Cover Page blocks via Zapier; orders via API key; Acuity native Visual automations and sequences on Creator; purchases on Commerce Advanced None Creator $39 / about $139 reject / no
Brevo 59 Zapier, Make, n8n or embedded form Form submissions via connector Builder on Standard; Squarespace events via connector SMS and WhatsApp credits About $18 for 5,000 emails / about $65 for 20,000 emails reject / yes
HubSpot 58 “HubSpot by Hotglue” extension ($5/mo), tracking code, embedded forms Contacts two-way, orders and products via the extension 10 actions on Starter; workflows from $800 Add-on About $20 a seat / Professional $800 plus packs reject / yes
Klaviyo 57 Code injection or Zapier Forms by code; orders by custom API only Flows exist; Squarespace events not exposed Native, 150 free credits About $30 / about $150 reject / yes

“Vendor DMARC / BIMI” is our DNS check of each vendor’s corporate domain on October 23, 2026. It says nothing about the mail you send through them; it shows whether the vendor practices the authentication it asks you to set up.

How we scored email marketing tools for Squarespace

The SenderDirect Squarespace Email Score (version 1.0, October 2026) rates each tool 1 to 5 on eight dimensions, weighted to 100 points. The persona is a small business on Squarespace with one owner-operator, a store or a bookings page, 1,000 contacts today and 10,000 within two years, which wants form submissions and orders to flow into email without a developer, a welcome and a purchase follow-up running on their own, and a connection that does not break when the site plan changes.

Dimension Weight What we measured Data source
Squarespace data sync 20 Form and newsletter block submissions, Commerce customers and orders, products, Member Sites, Acuity clients Squarespace help center and vendor help centers
Automations on Squarespace events 15 Welcome, purchase, abandoned cart, appointment, and the plan that carries them Vendor help centers
Free plan and cost 15 Free tier and the price at 1,000 and 10,000 contacts Official pricing; second-hand figures marked “about”
Connection route and plan 10 Native storage option, Extensions listing or OAuth connector, versus Code Injection (Core and up) or Zapier Squarespace help center and Extensions directory
Vendor’s own sending reputation 10 SPF, DMARC policy and BIMI on the vendor’s domain Our DNS checks, October 23, 2026
Capture and design 10 Forms and pop-ups that work on Squarespace, templates, landing pages, A/B tests Official feature pages
SMS and other channels 10 SMS, chat and push inside the platform Official pricing
Support on the entry plan 10 Hours and channels on the free or entry plan Official pricing matrices

Why these weights. Sync carries 20 because the searches that led to this page ask about forms, contacts and Commerce orders more than any feature. The connection route carries 10 because “integration” and “official” appear in almost every search, and because Squarespace restricts Mailchimp, Zapier and Code Injection to Core plans and above, which decides what a Basic-plan site can connect at all. Cost carries 15 because the searches ask for pricing and free plans in a fifth of cases.

Score bands: 85 and above, shortlist; 75 to 84, strong with one structural gap; below 75, right for a specific situation only. Ties are broken on the cost dimension, then on support, because the persona is a small business.

What would change the order. Weight sync at 30 and automations at 20 and cut cost and support to 5 each, the store-first weighting, and Email Campaigns stays first (82) with Mailchimp second (79) and MailerLite third (76). Weight cost at 30, drop the connection route to zero and sync to 10, the new-site weighting, and SendPulse (79) leads with MailerLite (77) and Email Campaigns (72). Drop SMS and double capture and MailerLite (84) leads. No hands-on tests are claimed; the score is desk research on the Squarespace help center and Extensions directory, vendor documentation, official pricing and our own DNS checks.

The 9 best email marketing tools for Squarespace in 2026

1. Squarespace Email Campaigns

Built in, unlimited contacts billed per send, automations on every plan, no SMS or A/B#1 · 80/100
  • Unlimited contacts on every plan, billed on monthly sends: 500 sends $8 a month annual ($12 monthly), 5,000 sends $14 ($20), 10,000 sends $20 ($28), 50,000 sends $34 ($48), 500,000 sends $118 ($169); no limit on the number of campaigns; billing separate from the site subscription; no permanent free plan, three trial blast campaigns
  • Newsletter blocks, form blocks, the checkout opt-in, promotional pop-ups, Acuity intake forms and Member Sites feed mailing lists; Commerce customers arrive as smart segments (Customers, First-Time, Repeat, Members, Donors, Acuity subscribers); automations on every current plan with subscriber, purchase and form-response triggers, built-in abandoned cart and review request, delays, conditions and drips of up to 15 emails
  • DMARC at reject with SPF soft fail on squarespace.com; a Squarespace domain is verified for sending automatically, a third-party domain needs a DKIM CNAME and a DMARC record
  • Limitation: no SMS; no A/B testing documented; custom code not supported in emails; five saved segments; "Powered by Squarespace" cannot be removed on the 500-send plan; automations pause when the monthly send limit is reached and missed recipients are not caught up; a campaign will not send if the list has more subscribers than the plan's monthly sends

The Google results for this topic are reviews asking whether the built-in tool is enough, and for most Squarespace sites it is: the data is native, the automations that pay (welcome, purchase, abandoned cart, review request) are on every current plan, and the per-send billing means a 10,000-contact list that sends monthly costs $20. It wins on sync and setup. The editor is the limit: no A/B test, no SMS, five saved segments, and a send cap that silently pauses automations when a campaign uses the month’s allowance.

Score breakdown (80/100): sync 5, automations 4, cost 4, connection 5, vendor reputation 4, capture 3, channels 2, support 4.

Cons: no SMS or A/B testing; no free plan; five saved segments; send cap pauses automations; branding on the 500-send plan; no BIMI.

2. MailerLite

Two-way Commerce sync and forms for the lowest price, email only#2 · 78/100
  • Free plan: 250 subscribers, 2,500 emails a month, 3 automations; Comfort $12 a month at 500 subscribers (about $19 at 1,000, $89 at 10,000) with 50 automations and 24/7 email support; Power from about $39 at 1,000 and $129 at 10,000 with live chat
  • Forms: a MailerLite script in Code Injection plus a Newsletter or Form block, section forms, pop-ups and embedded forms, documented by MailerLite; Commerce: an OAuth connection for up to five stores that syncs subscribers two ways (unsubscribes pushed back to Squarespace), customers, order information, campaign revenue and physical and download products; purchase-triggered automations
  • DMARC at reject with SPF hard fail and BIMI on mailerlite.com
  • Limitation: email only; form sync carries first name, last name and email only and needs a site plan with Code Injection; only opted-in subscribers sync; the integration cannot create abandoned cart, abandoned checkout or purchase-from-category automations on Squarespace; embedded forms are hidden in edit mode

MailerLite is the external tool that documented Squarespace properly: a help article for forms, a help article for Commerce, and a two-way subscriber sync that no other vendor here offers. At about $19 a month for 1,000 subscribers it does what Mailchimp’s extension does for less, with better forms. It loses first place to the built-in tool on sync depth and on the plan requirement (the form script needs Code Injection), and it is email only.

Score breakdown (78/100): sync 4, automations 3, cost 5, connection 4, vendor reputation 5, capture 5, channels 2, support 3.

Cons: email only; Code Injection plan required for forms; no abandoned cart on Squarespace; three-field form sync; knowledge-base support on Free.

3. Mailchimp

The only storage option Squarespace lists, plus an orders extension, costly list#3 · 74/100
  • Free plan: 250 contacts, 500 emails a month, no automations; Essentials $13 and Standard $20 a month at 500 contacts as 50%-off first-year prices, about $45 at 1,500 and about $135 at 10,000 on Standard with 100+ pre-built journeys
  • Mailchimp is a storage option inside form blocks, newsletter blocks, the checkout opt-in, promotional pop-ups and cover pages on Core, Plus and Advanced plans; the "Mailchimp: Email and SMS" extension syncs products, orders and customers who purchased; Acuity clients through Acuity's Mailchimp integration
  • DMARC at reject and BIMI on mailchimp.com
  • Limitation: the connection does not work on the Basic plan; forms over 30 fields cannot connect, one audience per block, editing form fields needs a new audience, double opt-in is on by default for connected forms; the extension does not support abandoned cart or discount codes and does not sync donations; synced contacts count toward the Mailchimp limit and unsubscribed contacts are billed unless archived; SMS US only

Mailchimp is the integration Squarespace itself offers in every signup block, which is why it is the first thing every AI search checks and why it scores 5 on the connection route. The orders extension makes it the only external tool besides MailerLite with documented Commerce data. It sits third because the list is the most expensive here, automation starts on paid plans, and the connection rules (new empty audience, one audience per block, 30-field cap) are a list of ways it breaks.

Score breakdown (74/100): sync 4, automations 4, cost 2, connection 5, vendor reputation 5, capture 4, channels 3, support 3.

Cons: Core plan or higher required; no automation on Free; first-year pricing; billed for unsubscribed contacts; no abandoned cart from Squarespace; SMS US only.

4. SendPulse

Cheapest ladder, pop-ups and chatbots, connects by Zapier or embed only#4 · 70/100
  • Free to 500 subscribers and 15,000 emails a month; about $8 a month at 500 subscribers, about $12 at 1,000 and about $60 at 10,000; 24/7 chat and email support on every plan
  • No SendPulse integration on sendpulse.com, no Squarespace Extensions listing and no storage option: form submissions arrive through Zapier, Make or the official n8n node from the Squarespace Forms trigger, or by embedding SendPulse's own forms and pop-ups in a Code block; Automation 360 then runs premade abandoned cart, purchase and registration events and AI-generated flow layouts on what the connector delivers
  • Embedded, pop-up, floating and fixed forms, 140+ pop-up templates with A/B tests, a landing page builder; SMS from $0.022 per message plus WhatsApp, Instagram, Facebook Messenger and Telegram chatbots, web push, a free CRM and payments in chats
  • DMARC at reject with SPF hard fail on sendpulse.com
  • Limitation: Commerce orders, Member Sites and Acuity are not documented, so every store event needs a Zapier or Make scenario; Code Injection for embeds needs a Core plan or higher; no BIMI record resolves
Visit SendPulse

SendPulse is an AI-driven email marketing and chatbot platform built for scaling businesses, and on a Squarespace site its case is price, pop-ups and channels. The free plan is the largest here, the paid ladder is the cheapest at 1,000 and 10,000 contacts, the pop-up builder is the best in the group, and the same account runs the WhatsApp and Instagram chatbots a bookings or portfolio business uses to answer enquiries, with payments inside the chat. SendPulse is a Meta Partner and an official WhatsApp Business API provider, it helps businesses attract leads and convert them into customers, it offers 40+ integrations and an AI assistant that drafts campaigns and builds automation flows, and it is an international company with an office in Brazil as well as the United States, Mexico and Ukraine, with support around the clock.

It scores fourth with no Squarespace integration to score: sync 1 and connection 2, carried by 5s on cost, capture, channels and support. The Zapier route from the Squarespace Forms trigger works in an afternoon, and a Make scenario can carry Commerce orders, but it is a project rather than an install. Where cost carries 30 and the connection route zero it moves to first (79); where sync and automations carry 50 it drops to seventh.

Score breakdown (70/100): sync 1, automations 3, cost 5, connection 2, vendor reputation 4, capture 5, channels 5, support 5.

Cons: no Squarespace integration or Extensions listing; forms and orders need Zapier, Make or n8n; embeds need Code Injection; general templates; no BIMI record resolves.

5. Constant Contact

Daily Commerce sync with purchase segments, abandoned cart not supported#5 · 67/100
  • No free plan, a trial; Lite $12 a month at 500 contacts (about $30 at 1,000), Standard $35 at 500 (about $75 in the 1,001 to 2,500 band, about $160 at 10,000), Premium $80 at 500; phone six days a week and live chat on every plan
  • An OAuth connection from the Constant Contact side syncs Squarespace products and contacts or customers daily into lists segmented by purchase activity (best, first-time, recent, repeat and lapsed buyers); Acuity clients through Acuity's native Constant Contact integration; sign-up forms by pasting inline form code into a Code block; form and newsletter blocks through Zapier
  • DMARC at reject with SPF soft fail on constantcontact.com
  • Limitation: "Squarespace is not compatible with abandoned cart communications"; only physical products insert, services are incompatible; sync is daily, not real time; one automation template on Lite, three on Standard, custom automations only on Premium; not in the Extensions directory; SMS is a US add-on; no BIMI

Constant Contact’s Squarespace connector is real and documented, the purchase segments are useful for a store, and the phone support is the best here for an owner who wants to call. It ranks fifth because the automation that a store needs most, abandoned cart, is documented as incompatible with Squarespace, and because custom automations are a Premium feature at $80 a month before contacts.

Score breakdown (67/100): sync 4, automations 3, cost 2, connection 4, vendor reputation 4, capture 3, channels 3, support 4.

Cons: no free plan; abandoned cart incompatible with Squarespace; custom automations on Premium; daily sync; services do not insert; no BIMI.

6. Kit

Orders sync to Kit, forms by code or Zapier, email only#6 · 65/100
  • Free Newsletter plan to 10,000 subscribers with one automation and no integrations; Creator $39 a month at 1,000 subscribers (annual is ten months' price), about $139 at 10,000, with unlimited visual automations and sequences; Pro from $79
  • Kit forms embed in a Code block on Business or Core plans and higher; Form, Newsletter and Cover Page blocks reach Kit through Zapier on a paid Kit plan; Squarespace Commerce orders sync to Kit with an Orders read-write API key, with the purchases feature on Commerce Advanced; Acuity clients through Acuity's native Kit integration
  • DMARC at reject with SPF soft fail on kit.com
  • Limitation: email only; the free plan excludes the integrations; promotional pop-ups cannot connect through Zapier; no BIMI

Kit (formerly ConvertKit) appears in every pass of the AI searches because Squarespace is the creator platform and Kit is the creator email tool, and the Commerce order sync is better documented than most. The free plan’s generosity does not reach the integration, so a Squarespace creator pays $39 a month from the first connected form, and there is no SMS or pop-up route beyond code.

Score breakdown (65/100): sync 3, automations 4, cost 3, connection 3, vendor reputation 4, capture 4, channels 1, support 4.

Cons: email only; integrations excluded from the free plan; Zapier or code for forms; no BIMI.

7. Brevo

Per-email pricing, Zapier or embed only#7 · 59/100
  • Free 300 emails a day with up to 100,000 contacts; Starter about $9 a month for 5,000 emails; Standard about $18 for 5,000 emails and about $65 for 20,000 with unlimited contacts and the full automation builder; priced per email sent
  • Brevo documents Squarespace only through Zapier, Make or n8n with an API key, or an embedded form in a Code block; its marketing page claims the CDP pulls Squarespace orders and customers, but no help article documents how
  • SMS and WhatsApp credits, live chat; DMARC at reject with SPF hard fail and BIMI on brevo.com
  • Limitation: nothing native; Brevo logo on Starter emails; unused monthly emails expire; email-only support on Free and Starter

Brevo is in the searches because its pricing page gets checked, and per-email pricing is the cheapest way to mail a large, quiet list. On Squarespace it is a form embed and a Zapier account, the same position as SendPulse with a smaller free plan, fewer channels and thinner support.

Score breakdown (59/100): sync 1, automations 3, cost 4, connection 2, vendor reputation 5, capture 4, channels 4, support 2.

Cons: no native Squarespace route; undocumented Commerce claim; branding on Starter; email-only support on entry plans.

8. HubSpot

A $5 third-party extension syncs contacts and orders, workflows at $800#8 · 58/100
  • Free tools: 300 branded emails a month and the free CRM; Starter about $20 a seat with 1,000 marketing contacts and automation limited to 10 actions; Professional from $800 a month plus $3,000 onboarding for workflows
  • "HubSpot by Hotglue" in the Squarespace Extensions directory, $5 a month per site billed by Hotglue, syncs contacts two ways matched on email and exports orders and products to HubSpot as orders with line items; HubSpot's own route is the tracking code in Code Injection and embedded HubSpot forms
  • DMARC at reject and BIMI on hubspot.com
  • Limitation: no HubSpot-authored Squarespace article; the tracking code needs Code Injection, which the Basic plan lacks; email-only support on Starter; seat pricing

HubSpot’s Squarespace story is a third-party extension that does more than most first-party ones (orders, two-way contacts, five-minute setup) and a free CRM that suits a services site. As an email tool it scores low for the usual reason: the automation that makes it worth having starts at $800 a month.

Score breakdown (58/100): sync 3, automations 3, cost 1, connection 3, vendor reputation 5, capture 4, channels 3, support 2.

Cons: third-party extension; 10 automation actions on Starter; $800 Professional; Code Injection needed for tracking.

9. Klaviyo

No native integration, forms by code, orders by custom API#9 · 57/100
  • Free 250 profiles and 500 emails a month with flows included; about $30 a month at 1,000 profiles, about $150 at 10,000, billed on every active profile; SMS, MMS and WhatsApp in the account
  • No native integration and no Extensions listing; Klaviyo's help center has no Squarespace article and Klaviyo staff in its community say there is none; sign-up forms through Klaviyo.js and embed code in a Code block or Code Injection on Business plans and higher; form submissions through Zapier; Commerce orders and customers only through a custom API integration
  • DMARC at reject and BIMI on klaviyo.com
  • Limitation: abandoned cart and browse flows need events Squarespace does not expose; the most expensive ladder here; email support for 60 days on Free, then community

Klaviyo is the second-most-checked integration in the AI searches and the one that does not exist: every route in is code or Zapier, and the store events that make Klaviyo worth its price are not available from Squarespace without a developer. A Squarespace store that wants Klaviyo-grade flows is better served by MailerLite’s Commerce sync or by the built-in tool.

Score breakdown (57/100): sync 2, automations 3, cost 2, connection 2, vendor reputation 5, capture 3, channels 5, support 2.

Cons: no native integration; custom API for orders; code injection for forms; profile-based pricing; support ends after 60 days on Free.

Also considered

Flodesk appears in one search and is popular with Squarespace designers; it connects only by embedding its inline and pop-up form code on a Business or Commerce plan and documents no form-block, Commerce or Acuity sync, and its flat plan was retired for new members in December 2025. Omnisend lists Squarespace under platforms with limited native support and points to Zapier or a developer-built API integration. ActiveCampaign appears in two passes and reaches Squarespace through a Hotglue extension and Acuity’s native integration. Zapier itself is the connector behind most of this page: the Squarespace Forms app has one trigger, New Form Submission, and no actions. Our Wix ranking scores the same vendors on the other site builder, and the Shopify ranking covers stores that outgrow Squarespace Commerce.

Which Squarespace email marketing tool is right for you

  • A site that wants forms, Commerce and Acuity in one list with nothing to connect: Squarespace Email Campaigns.
  • The lowest price with a real two-way Commerce sync, email only: MailerLite.
  • You want the integration Squarespace offers inside every block, on a Core plan or higher: Mailchimp.
  • Customers on WhatsApp or Instagram, tightest budget, and an afternoon for Zapier: SendPulse.
  • Phone support and purchase segments, no abandoned cart: Constant Contact.
  • A creator selling digital products who wants order history in the email tool: Kit.
  • A large, quiet list where per-email pricing wins: Brevo.
  • A services business that needs a free CRM and will pay $5 for the sync: HubSpot.
  • You are set on Klaviyo and have a developer for the API: Klaviyo.

Setting up email marketing on a Squarespace site

  1. Check the site plan first. Mailchimp and Zapier storage in blocks and Code Injection for embedded forms need Core, Plus or Advanced. On Basic, the only connections are Squarespace’s own lists and an email address per form.
  2. Pick the connection, then the tool. Native lists (Email Campaigns), a block storage option (Mailchimp), a documented connector (MailerLite, Constant Contact, Kit for Commerce), an Extensions listing (HubSpot by Hotglue), or Zapier and embedded code (SendPulse, Brevo, Klaviyo). Each step down adds a place the connection can break.
  3. Mind consent. MailerLite syncs only opted-in subscribers, Mailchimp turns double opt-in on by default for connected forms, and Squarespace’s checkout opt-in stores only to its own lists or Mailchimp. Add an explicit opt-in checkbox to every form before you connect anything.
  4. Verify your sending domain. Squarespace sends from a squarespace-mail.com address until a third-party domain has a DKIM CNAME and a DMARC record, and every external tool sends on shared infrastructure until you add your domain. Publish SPF including the sender (SPF checker), turn on DKIM (DKIM checker) and publish DMARC (DMARC checker), then check the result with the Sender Reputation Checker.
  5. Turn on the automations that pay. A welcome series for new form submissions, a purchase follow-up, a review request, an appointment reminder from Acuity, and a win-back at 90 days. Abandoned cart runs natively in Email Campaigns and nowhere else on this page without a connector.
  6. Clean the list as it grows. Suppress hard bounces after every send and sunset contacts who never open; the list hygiene guide sets the thresholds. On contact-priced tools, suppression is also what keeps the bill down.

How much does email marketing for Squarespace cost

Site Squarespace Email Campaigns MailerLite Mailchimp SendPulse Constant Contact Kit
1,000 contacts, 4 campaigns a month plus automations $14/mo annual (5,000 sends) Comfort about $19/mo Standard about $45/mo at 1,500 About $12/mo Lite about $30/mo; Standard about $75 Creator $39/mo
10,000 contacts, 4 campaigns a month plus automations $34/mo annual (50,000 sends) Comfort $89/mo Standard about $135/mo About $60/mo Standard about $160/mo About $139/mo

Brevo is about $18 a month for 5,000 emails and about $65 for 20,000 whatever the list size; HubSpot Starter is about $20 a seat plus $5 for the Hotglue extension, with Professional at $800; Klaviyo is about $30 at 1,000 profiles and about $150 at 10,000. Second-hand figures are marked “about”. Confirm on the official pricing page before budgeting.

Sources

FAQ

Frequently asked questions

What is the best email marketing tool for a Squarespace site in 2026?

On our 100-point score, Squarespace Email Campaigns ranks first (80) for a site that wants its forms, Commerce customers and Acuity clients in one list with nothing to connect and automations on every plan. MailerLite (78) is the best external tool, with a two-way Commerce sync and the lowest price. Mailchimp (74) is the pick if you want the integration Squarespace itself lists in every form block. SendPulse (70) is the budget pick for a business that also talks to customers on WhatsApp or Instagram and can live with a Zapier connection.

Is Squarespace Email Campaigns good enough, or should I use Mailchimp?

Email Campaigns is enough for a newsletter, a welcome series, a purchase follow-up and an abandoned cart email: those automations are on every current plan, contacts are unlimited, and 10,000 sends cost $20 a month on annual billing. Switch to Mailchimp (or MailerLite) if you need A/B testing, conditional multi-step automations, engagement-based segments beyond five saved ones, SMS, or reporting past opens and clicks. Mailchimp is the one tool Squarespace offers as a storage option inside form, newsletter, checkout and pop-up blocks, on Core plans and above.

Which email marketing tools sync Squarespace Commerce orders?

Squarespace Email Campaigns reads Commerce natively. MailerLite's Commerce connection syncs customers, order information, campaign revenue and physical and download products, with subscribers synced two ways. Mailchimp's extension syncs products, orders and customers who purchased, without abandoned cart. Constant Contact syncs products and customers daily into purchase segments. Kit syncs orders with an Orders read-write API key. HubSpot gets orders through the $5 a month Hotglue extension. Klaviyo, Brevo and SendPulse receive orders only through Zapier, Make or custom code.

Does Squarespace integrate with Klaviyo?

Not natively. Klaviyo's help center has no Squarespace article, Klaviyo is not in the Squarespace Extensions directory, and Klaviyo staff in its community say there is no native integration. You can embed Klaviyo sign-up forms by adding Klaviyo.js and the form code in a Code block or Code Injection on a Business plan or higher, send form submissions through Zapier, and pass orders through a custom API integration. Abandoned cart and browse flows need events Squarespace does not expose.

Is there a free email marketing tool for Squarespace?

Squarespace Email Campaigns has no permanent free plan, only three trial blast campaigns. MailerLite is free to 250 subscribers with 2,500 emails and three automations, although its Squarespace form connector needs a site plan with Code Injection. Mailchimp is free to 250 contacts, but the Squarespace storage connection needs a Core plan or higher. Kit's free Newsletter plan reaches 10,000 subscribers but excludes integrations. SendPulse is free to 500 subscribers and 15,000 emails, connected through Zapier or an embedded form. Brevo is free for 300 emails a day. HubSpot's free tools send 300 branded emails.

Which Squarespace email marketing tools include SMS?

SendPulse (SMS from $0.022 per message plus WhatsApp, Instagram, Messenger and Telegram chatbots), Klaviyo (SMS, MMS and WhatsApp), Brevo (SMS and WhatsApp credits), Mailchimp and Constant Contact (US-only SMS add-ons) and HubSpot (add-on). Squarespace Email Campaigns does not send SMS; texting on a Squarespace site runs through the EZ Texting extension. MailerLite and Kit are email only.

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